Marta Kowalczyk

 Dedicated female professional in the tech domain, optimizing processes among Consumer Relations and Insights functions in the FMCG industry. My journey began with a passion for understanding consumer behaviour, which led me to explore CRM technologies. Over the years, I have led numerous implementations, leveraging best-in-class platforms such as Salesforce, Sprinklr and Meltwater.

Outside of my professional endeavours, I find inspiration in the simplicity of cabin life, cherishing moments of quiet reflection amidst nature. As a proud owner of three feline companions, I am equally passionate about nurturing connections, whether it be with my stakeholders or my beloved pets. Excited about the opportunity to connect with fellow professionals at the conference, where we can collectively explore the ever-evolving landscape of consumer relationship management trends!